PlaceShapers Queen Speech Response: After a year that has shone a spotlight on the devastating impact of inequalities, levelling up gives us the best chance of a fairer future.
11 May 2021 more...
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The last two years has seen Bromford build 975 new homes. Bromford will invest more than £501m to build the 5.300 homes – that’s an increase of nearly 2,000 on top of their original proposal.
The vast majority (74%) will be for rent or shared ownership, 13% for specialist products such as retirement living and MyPlace (homes that have been specifically designed to provide a safe and secure long-term home for people living with a disability), with the rest being built for outright sale to cross subsidise the whole programme.
Lee Gibson, executive director, said: “This investment shows a real commitment from Bromford to ensure that we’re not only increasing the supply of homes, but we’re building more of the right homes, and in the places where our customers need them most.”
The new homes that Bromford plan to build dovetail perfectly with their localities approach. Neighbourhood coaches are already developing strong relationships with customers, relationships that are trust based and believe in what people can do, rather than what they can’t. Building the right homes in these areas will only help to achieve and strengthen their aim of creating resilient, successful individuals and communities.
Adding to the supply of affordable homes is crucial and that’s why Bromford is planning to build more homes themselves. An example is The Stables in Telford – a development of 14 shared ownership homes being built by BDL, Bromford’s award-winning in-house construction team. This selection of two and three bedroom homes offer families the chance to get on the housing ladder with low deposits and repayments.
Samuel Place in Redditch (pictured) is one of four MyPlace schemes that have recently opened their doors to give adults with a learning or physical disability the chance to live independently in their own home whilst giving them the safety and security they need.
Christine is nearly 60 and moved into her flat having previously had problems with her neighbours and not having the right support around her. She said: “It’s really good being able to choose what I want…I’ve made new friends since moving here and being close to the town means that I can go out on my own and do what I want.”
Christopher is 25 and says that since he moved out of his parent’s home to become more independent he is now able to do his own food shopping, has made lots of new friends and is learning new skills. Chris says that he’s excited for the future.
Chris Holland, head of development, stated: “This is an exciting time for Bromford as we increase the scale and diversity of our programme. In particular expanding the volume of Bromford built developments through our in-house construction team where we have greater control over quality and programme delivery.”